Our BTL advertising consists of very specific, memorable and direct advertising activities focused on targeted groups of consumers. Below the line strategies focus more on conversions than on building the brand.
BTL
Our Below the line promotions are;
direct mail marketing
One of the most personal strategies used by our teams, direct mails (e-mails, text messages, etc.) are tailor-made messages about the brand or different offers drafted according to the needs of each customer. Hence this BTL strategy could result in more conversions if planned properly. We promote Magazines that exist in niches and make it easier for marketers to reach their niche directly through them.
Telemarketing
Our Marketing has vast experience in delivering outbound telemarketing lead generation campaigns across a variety of sectors, having carried out 100’s of telemarketing projects. We understand what it takes to identify, engage and nurture senior decision makers in order to encourage prospect engagement, qualify sales opportunities, and secure sales appointments.
PPC adverising
PPC stands for Pay-Per-Click. It is a below the line advertising model that lets advertisers pay only when an ad is clicked. Google Ads is one of the most common platforms that use the PPC method. However, many other below the line advertising platforms are using the same method.
brand activation
Our brand Activation is the art of driving consumer action through brand interaction and experiences. The key aim of these campaigns is to get consumers to act and to bring brands to life via experiences and forming long-term emotional connections.
in store marketing
Marketing activities done within the retail store are called In-store marketing activities. Our below the line activities make use of various points of sales to get the most return out of the investments.
sponsorship
Our Sponsorship is a partnership with different corporations or events to get more impressions and is usually carried as a part of brand building strategies at a BTL level.
Advantages of our below the line marketing ;
Extremely targeted
Conversions are better when the communication is done according to the customer’s wants. Since BTL marketing strategies are extremely targeted, results are better in terms of conversions.
Better ROI
Our below the line promotional efforts are focused on the specific target group, have a better reach, can be easily executed, tracked, and controlled. Hence BTL strategies provide a better ROI and MROI in terms of conversion
Easy control
The return from our activities can be easily tracked and monitored and steps can be taken to improve ROI.
Tailor made
Our below the line advertising strategies are designed according to the needs of a specific target group and hence can be molded differently for different customer groups
Fresh From The Press
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Our Working Process
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Fresh From The Press
but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum. You need to be sure there isn't anything embarrassing
hidden in the middle of text. All the Lorem Ipsum generators tend toitrrepeat predefined chunks. Necessary, making this the first true generator on the Internet.
Our Working Process
- Yet this above sewed flirted opened ouch
- Goldfinch realistic sporadic ingenuous
- Abominable this abidin far successfully then like piquan